PINK NARI
The Pink Nari Approach
Breast health awareness resources are designed for older women and written in a clinical, technical tone. For younger girls and women who are just beginning to understand their bodies, this can feel intimidating or difficult to relate to. Pink Nari is reimagining this narrative for today’s generation.
Breast health awareness should be visually engaging, emotionally approachable, and digitally accessible for it to be impactful. Our resourceses are designed to feel less like medical instruction and more like empowering conversations. From aesthetically designed tools and QR-enabled resources to short, impactful digital content, Pink Nari blends health education with thoughtful design and modern communication strategies.
By leveraging social media, scannable resources, and shareable content, we are able to reach larger audiences at a fraction of traditional outreach costs — making preventive breast care awareness scalable, inclusive, and youth-friendly.
Pink Nari is not just about information. It is about presentation, accessibility, and action.
Modern messaging.
Meaningful design.
Measurable impact.
Our Creative Resources
Pinky Promise Stickers
Breast Self-Exam (BSE)
“We’re putting life-saving breast cancer detection knowledge in every woman’s hands through a simple QR code sticker that teaches BSE in 2 minutes—free, anywhere, anytime.”
Almost every woman today has access to a mobile phone and thanks to UPI, India knows how to scan a QR code! This creates a unique opportunity to spread this life-saving knowledge digitally.
Our initiative aims to bridge the BSE knowledge gap through a QR code sticker campaign—
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Share a QR sticker digitally AND/OR place stickers in high-footfall women’s spaces like washrooms, changing rooms etc.
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Women who scan the QR code will instantly be guided to a credible source of BSE instructions.
Multilingual bookmarks
Breast Self-Exam (BSE)
At Pink Nari, we believe awareness should be simple, accessible, and part of everyday life. Our BSE bookmarks are a small yet powerful step in that direction.
Available in English, Hindi & Marathi.
We will be happy to send them at no cost.
Just drop an email to the.pink.nari@gmail.com
Designed to be attractive and easy to distribute, these bookmarks gently remind women and young girls to prioritize their breast health.
Each bookmark carries a QR code that instantly connects users to a guided BSE resource. Whether placed inside a school notebook, a novel, an office diary, or a community library book, it becomes a quiet but consistent nudge toward self-awareness and early detection.
Bookmarks are practical, visible, and non-intrusive — making them ideal for schools, colleges, clinics, community centers, and events. By turning something as simple as a bookmark into a health-awareness tool, Pink Nari is helping normalize conversations around breast health and empowering women to take charge of their bodies with confidence and knowledge.
Made in English, hindi & marathi.
Small bookmark. Big awareness. 💗
Awareness Reel
Breast Self-Exam (BSE)
This reel was winner of Women's Cancer Initiative - Tata Memorial Hospital (WCI-TMH) and BRIIT 2025 Breast Cancer Awareness Reel Contest!
Play here
In today’s fast-paced digital world, awareness needs to meet people where they are — on their screens.
Our Pink Nari BSE awareness reel is a short yet powerful video designed to quickly explain why regular self-examination matters and how early detection can save lives.
In less than 20 seconds, the reel simplifies an important health message, breaks the hesitation around talking about breast health, and directs viewers to a trusted, guided resource to learn the correct method. Its concise, engaging format makes it easy to share across social media, helping the message travel beyond geographical and generational boundaries.
Pink Nari transforms awareness into action — encouraging young girls and women to become more informed, confident, and proactive about their health.
One reel. One message. Lifelong impact.
Community Collaborations & Outreach
Pink Nari’s Breast Self-Examination awareness bookmarks are being actively used by the Women’s Cancer Initiative at Tata Memorial Hospital (WCI–TMH) and Fortis hospital as part of their awareness drives to promote preventive breast health education. Through these collaborations, our QR-enabled bookmarks have reached diverse groups of women across community settings, making reliable information accessible in a simple and engaging format.
We have also had the opportunity to participate in awareness initiatives conducted by the Rotary Club, further expanding the reach of our message.
These partnerships reflect a shared commitment to early detection, accessible education, and innovative outreach. By combining trusted medical institutions and community organizations with modern communication tools, Pink Nari continues to amplify awareness in meaningful and scalable ways.
Together, we are turning small tools into powerful conversations around preventive breast health.